Social Media Marketing is more important now than it’s ever been before.
According to Statista, 81 percent of U.S. Americans had a social media profile in 2017. Globally, as of Q3 2017 the number of active social media user has passed 3 Billion as shown by We Are Social and Hootsuite. This data shows us how far reaching marketing your business on social media platforms like Facebook and Instagram can be. However, many new businesses and entrepreneurs don’t know how to start using social media for marketing. Similar to having a website, having interesting content is the key to success. If you’re able to produce consistent content, users will start to follow your accounts. Eventually, those people will be converted from followers to customers.
Now, the hard part is getting those followers in the first place. In order to help you start off, I collected four useful & creative infographics which can help anyone beginning to market their brand on social media.
Best Social Media Practices 2018
Let’s start this post off with a bang!
Whether it’s Facebook, Twitter or YouTube, you need to know how to set up your social media posts. Luckily, this infographic created by Bonfire Marketing is the perfect solution. ‘Best Social Media Practices 2018’ provides the most current information on social media posts for 7 different social media platforms. With this infographic, you’re provided with valuable data such as recommended image sizes, post length, headline length, video length and much more. On top of that, Bonfire Marketing added some great tips for each major social media platform. I highly recommend checking this out whether your new to social media marketing or a social media veteran.
30 Effective Social Media Tactics
You might be thinking to yourself by now:
‘Hey, I got a 100 followers on Twitter. I think I know how to do this for my business’.
Trust me when I say that social media for personal use is completely different social media for marketing. When using social media to market your business, you’re constantly trying to get engagements on posts, gain more followers, and have users leave likes/comments. Why? Because it can result in your business getting more attention and sales. You need to know how to use social media to gain an audience and to keep them interested. ’30 Effective Social Media Tatics’ created by Infobrandz and Feldman Creative is a great infographic that pulls together advice from the top experts in social media marketing to help you build your social media audience.
Why You Need a Social Media Calendar & How to Create One
Consistency is vital in social media marketing.
In order to keep consistent, you need to schedule your posts which is easier said than done, trust me. How can you manage multiple social media accounts and make sure you’re being consistent on all of them? This infographic created by QuickSprout is the answer to that problem. ‘Why You Need a Social Media Calendar & How to Create One’ easily explains why you need a social media calendar to manage your content and gives instructions on how to start creating one for your business. As a result, you’ll cut down on time you’re currently wasting and be able to curate content more effectively.
Emoji Marketing: Are We Speaking the Same Language?
It’s safe to say that emojis has become a part of modern communication.
Some people might still think they’re just some dumb icons kids send to one another. However, these icons are more complex than you may think. They’re a way to express emotions and nuance elements of modern language in text format. ‘Emoji Marketing: Are We Speaking the Same Language?’ is a simple infographic created by Sprout Social that gives a great introduction to the wide usage of emojis in social media. This inforgaphic will help you understand how to use emojis in your social media posts to increase engagements.